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First Print Media Academy Winter University Takes Place in 2004 in Dubai

11/19/2003


Event organized by Heidelberg in cooperation with the University of Wuppertal and the Stuttgart School of Media

The Print Media Academy of Heidelberger Druckmaschinen AG (Heidelberg) will be offering managers from the print media industry an intensive seminar in Dubai from February 21-28, 2004. Two leading universities in the printing sector, the University of Wuppertal and the Stuttgart School of Media, will also be cooperating in the event and will have experts on site. The seminar will be held in English.

The Winter University is taking Heidelberg's international management programs from strength to strength. The focus of the Summer University, which has already been held twice in Heidelberg to great acclaim, covers general management topics, whereas the Winter University will focus more on technological aspects and offers more practical training. Plans are afoot to hold the Winter University at numerous different locations all over the world.

The Winter University is geared to managers from the print media industry who have at least three years' professional experience and want to make international contacts and learn about trends in technology and management. The benefits and challenges brought about by new technology in the printing and media industry are at the heart of the event. Topics such as information management, productivity, optimal workflows, change management and marketing and sales strategies all round off the seminar timetable. The participants are presented with real-life tasks so that they can analyze problems from a practical perspective and work on concrete plans of action.

The seminar in the Gulf is supported by BASF Drucksysteme GmbH and the Dubai Media City. The eight-day intensive seminar costs Euro 3,100 including VAT but excludes travel and accommodation costs. The closing date for registration is January 28, 2004.

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The first Print Media Academy Winter University takes place in February 2004 in the business hub Dubai. The Knowledge Village offers an interesting and open learning environment and is a meeting place for different cultures.

Date:
February 21 - 28, 2004 Registration by January 28, 2004

Price:
€ 3,100

Venue:
Knowledge Village Dubai, United Arab Emirates

For inquiries about the seminar:
Martina Brand
Print Media Academy
69115 Heidelberg
Tel.: +49 (0)6221 92 50 11
Fax: +49 (0)6221 92 49 29
E-mail: pma-seminare@heidelberg.com
www.print-media-academy.com

For further information:
Heidelberger Druckmaschinen AG
Corporate Communications
Hilde Weisser
Tel.: +49 (0)6221 92 50 66
Fax: ++49 (0)6221 92 50 46
E-mail: hilde.weisser@heidelberg.com

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